BharatBenz gets its whole range ready with Bharat Stage IV
Oragadam, India: Daimler India Commercial Vehicles Pvt. Ltd. (DICV), a 100% wholly owned subsidiary of Daimler AG, Stuttgart, Germany, today announced that its entire range of above 9 to 49 tonne trucks in current portfolio will now be available in Bharat Stage IV variant across the country. With its new range of buses set for market launch in September 2015, DICV is also offering the Bharat Stage IV variant for the school and staff applications in the front engine 9T bus product range.
In alignment with the governmental emission regulations, DICV will meet the norms using system derived from Bluetec technology proven in Daimler Vehicles in many markets over a decade. DICV has tested this technology in Indian operating conditions for over a million kilometers before offering to customers. Apart from meeting the stringent emission regulations by reducing toxic gas levels within the proposed Bharat Stage IV norms, the trucks and buses will also provide better fuel economy to customers.
Speaking on the topic, Mr. Erich Nesselhauf, Managing Director and CEO, Daimler India Commercial Vehicles said, “We are ready with our entire range of trucks adhering to Bharat Stage IV norms to capture a larger market share. In India, pollution has been a rising concern and moving to Bharat Stage IV across the country has been the need of the hour. Our access to the worldwide Daimler technology pool helped us to cut time and cost to implement this in a fast and efficient manner.”
Mr. Markus Villinger, Managing Director, Daimler Buses India ,said, “As increasing number of cities are moving towards BS IV norms and with growing environmental concerns, we are committed to bringing the most eco-friendly transportation solutions to the Indian bus market going forward.”
Daimler India Commercial Vehicles Pvt. Ltd.
Daimler India Commercial Vehicles (DICV) is a 100% subsidiary of Daimler AG, Stuttgart, Germany. DICV is a fully fledged commercial vehicle player in the Indian market. It currently produces and sells above 9 to 49 tonne trucks for the Indian volume market, under the brand name – BharatBenz. BharatBenz stands for Indian engineering with German DNA. Under its bus division, the company will produce and sell BharatBenz buses and Mercedes-Benz buses from its manufacturing plant at Orgadam. Bharat-Benz products have been engineered to serve all major customer segments with a focus on total-cost-of ownership, safety, reliability and comfort.
Under the umbrella of Daimler Trucks Asia, DICV and MFTBC (Mitsubishi Trucks and Bus corporation) are optimizing research activities, product development and sourcing. The DICV built FUSO trucks from Oragadam are exported to markets in South East Asia, Africa, and Latin America.
The state-of-the-art production plant at Oragadam, near Chennai, spreads over 400 acres (160 hectares). It includes a modern test track designed to simulate Indian conditions – making it one of its kind in Asia. DICV has made an initial investment of 4,400cr and additional 425cr for the bus plant facility (approximately €750 million). Sustainability being a core of Daimler’s corporate culture, DICV will focus on creating efficient, reliable and ecologically friendly products.